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Brand Assistant (Intern)
- Main Responsibilities
- Support International brands with strategic execution of Heineken Korea's portfolio growth
- Responsible for new product sourcing and brand innovation
- Proactively communicate with cross functional teams and related global/local stakeholders
- Monitor local consumer trends through marketing platforms, conducting market analysis
- Co-develop channel strategy of portfolio brands/products
- Assist media manager working on digital media campaigns on strategic brands
- Manage local agencies communicating under brand guidelines and artwork creations
- Competencies
- Current university students who can work for 1 year or upcoming graduates or recent graduates (Major in business, marketing preferred)
- Passion for marketing and trend searching
- Open-minded personality to new experience
- Strong ability for willing-to-learn and handling multi-tasking skills
- Good interpersonal skills for communication with internal and external contact points
- Highly fluent in both spoken & written English and Korean
- Strong ability in MS applications (Word, PowerPoint and Excel)
- USP
- Communication capabilities in both English and Korean
- Understanding on local beer market landscape and trend
Job Segment:
Artist, Creative