Title:  Channel & Digital Manager

Channel & Digital Manager

Function: Corporate Affairs
Location: Edinburgh based (the Gyle) – a mix of office & home working

Salary: £41,000 - £51,000 base depending on experience, plus full benefits listed below.

Contract: 12 Month FTC

Closing Date: 21st October 2024. Please note, we may close vacancies early where we receive significant numbers of applications.

As the nation’s leading pub, cider and beer company and the name behind a host of brilliant brands, we’re looking for equally brilliant people to help us on our journey to building a better future.

There’s so much more to HEINEKEN than meets the eye and right now, we’re looking for a Channel & Digital Manager to join our Corporate Affairs Function!

The Role
We want to wow the world with engaging stories on our culture, purpose and values to help us stand out from the competition and attract the best people to our business. In this role, you’ll be responsible for the management and ownership of our HEINEKEN corporate channels. This includes planning daily, weekly and monthly focuses around key launches, trends and sustainability and DE&I campaigns. These should be innovative, engaging and in line with our strategy and target audiences.

Reporting into the Head of Integrated Communications, you’ll use data to help us understand the impact of our traditional, digital and social communication on key audiences. Beyond metrics, the Channel & Digital Manager is responsible for replying to messages, effectively managing our communication and reputation with consumers on our channels.

So what will you be doing? Here’s some of the key accountabilities.

• Use data and insights to evolve and refine HEINEKEN UK’s owned channel strategy, identifying trends and ensuring campaigns have wide reach and engagement.
• Establish strong relationships within the Corporate Affairs team and key departments around the business in order to curate innovative content.
• Provide consistent communication and reporting to the team and other stakeholders to ensure clarity on content, performance and results.
• Support the creation and implementation of our campaigns on social platforms, using data and insight to both guide the editorial and report on the outputs.

The Candidate
For this role, we’re looking for a motivated self-starter with a creative mind and passion for learning! Ideally, you’ll enjoy digital media and staying up to date with the latest industry trends.

If you have;

• Previous experience in campaign management or a digital marketing role with a strong understanding of all social media platforms.
• Strong communication skills, able to interact with and influence a broad range of stakeholders.
• Excellent written and verbal communication skills with the ability to craft creative stories for our channels.
• Experience turning data into insightful information.

This could be the role for you!

Our ways of working 
Our office sites operate a hybrid model. You’ll spend Tuesdays, Thursdays and one other day in the office and two days from home, although you’re more than welcome to come and work from the office on those days too. 

We’re currently gearing up for an exciting move! In 2025, we’ll be relocating from our current location at Broadway Park (on the outskirts of Edinburgh) to a modern, flexible working space in the heart of the city centre. 
 
The move to our new home at 6 St Andrew Square is expected to take place in the second quarter of 2025, subject to detailed planning and relevant approvals. The site has great transport links and is just a five minute walk from Waverley station. 
 
So stay tuned, and once you're onboard you'll have access to a SharePoint site with further details during the transition period to the new location.

Our Benefits
As part of the team, along with your salary, you’ll also receive;

• An annual bonus
• Company funded Private Medical Healthcare
• Double matched pension (up to 10%)
• 35 days’ holiday
• A monthly case of our delicious ciders and beers! (low and no alcohol options available)
• Comprehensive Opportunities to develop.

You’ll also get the opportunity to get involved with one of our colleague networks where groups of colleagues from all over the business work together to ensure we’re always working towards being a diverse and inclusive company.

The application
If you like what you’ve read and are ready to brew a better career with us, let’s get going! We may close vacancies early where we receive lots of applications, so don’t delay!

If you need any adjustments made to support your application, for example if you require information in different formats, or if you’ve any accessibility issues, then we’re more than happy to review our processes – please feel free to get in touch with us at recruitment@heineken.co.uk.

You might feel that you don’t meet every single requirement for this role, and that’s okay – we all need the opportunity to develop and untap our full potential. If this advert’s piqued your interest, we’d encourage you to submit an application rather than ruling yourself out. You never know – you may be exactly what we’re looking for!

Who we are
We’re the world’s most international brewer and the name behind a host of brilliant beers and ciders, from Birra Moretti, to Strongbow, to Cruzcampo and many more.

It’s a fantastic time to join us. We’re leading the way in low and no alcohol innovation, pioneering new technologies to meet our ambitious environmental goals and investing in our pubs to keep them at the centre of their communities.

When you join us, we’ll back you to reach your full potential. You’ll enjoy unique development opportunities, unforgettable experiences and a reward package that goes far beyond the salary you receive.

If you want to hear more about life at HEINEKEN from our colleagues, head over to LinkedIn and check out the hashtag #LifeatHEINEKENUK.

There’s no better place to untap your future. Join us and brew a better career.