Our company's purpose captures our DNA as we always feel it was.

It is with who we are, what we believe and what values ​​brings us together.

You may think that we are Heineken is just a brand. But we are more. More than 300 brands, in more than 70 countries. Although we have achieved a lot in the last 150 years, we feel that we are just getting started. Whether through geographies, brands, roles, we are committed to building the next great legacy. Central de Cervejas, as part of the HEINEKEN Group, is part of this legacy: here the opportunities have no limit.


Innovation is crucial to our long-term success.

Acting as an experienced entrepreneur, supported and driven by our entire company, this is one of our behaviours and, as such, reflected in the individual goals plan.

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Inclusion is based on actions. It is about creating a context where people feel respected, heard and valued and where they have an equal opportunity to reach their potential and contribute to the success of the business.

Diversity is based on facts. It is the set of differences (and similarities), some visible, others invisible, that make each individual unique.

We leverage the power of diversity by creating an inclusive environment, where all people are important and have an equal opportunity to contribute to our success!

We work daily to ensure the I&D practices in our day to day business.

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Sustainability has been fundamental to HEINEKEN since the beginning of our business. It unites all of our brands and all employees globally.

Our ambition is to Brew a Better World, respecting people and our planet as we expand our business.

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