Commercial Development Intern
Roles and responsibilities:
- Support in developing and deploying below-the-line (BTL) activities across markets in the APAC region.
- Assist the Global TIGER® Brand & Heineken® Commercial Development in compiling and analysing market data and volume trends across APAC markets.
- Liaise with Marketing and Trade Marketing teams across markets to gather updates and monitor progress in each respective market.
- Support the team in compiling and preparing periodic presentations and reports.
- Manage the POSM (Point of Sale Materials) order process, liaising closely with markets in the region to ensure timely submissions to the Heineken® & Global TIGER® Brand Merchandise Shops.
- Plan and track monthly APAC meetings, documenting actions and ensuring follow-up to achieve completion.
- Coordinate with Marketing teams across markets to organies upcoming market visits for the Heineken® APAC & Global TIGER® Brand team, handling agendas, logistics, and related arrangements.
- Manage end-to-end PR/PO creation and payment processes for all vendors involved in brand activities.
- Perform administrative tasks as necessary to facilitate smooth operations.