Title:  Assistant Sales Officer

Main Responsibilities:

1. Maintain ownership and responsibility for sales performance and customer engagement across Super/Hypermarkets, Convenience Stores and Petrol Marts within the area coverage to promote sales

- Engaging and building rapport with store-level managers and team leaders in Super/Hypermarkets

- Prompt store staff to order APBS products to ensure healthy stock levels in-store

2.Deliver excellent merchandising standards for APBS portfolio of brands within these stores including but not limited to:

- Replenish stocks on home bays and secondary touchpoints for APBS portfolio and ensuring proper first-in, first-out rotation

- Ensure correct pricing (regular and promotional) with correct shelf labels at all times

- Secure and execute winning touchpoints in-store

- Merchandise primary (home bay) and secondary displays according to internal guidelines and priorities

- Maintain cleanliness of APBS portfolio of products in-store

3. Monitor market and competitor activities with active reporting to line manager to identify opportunities to drive sales and promotional activities 

Key skills/ experience:
- Experience in merchandising and execution of home bay and secondary touchpoints in Modern off-trade stores

- Experience handling store managers or ownership of direct sales results and area coverage of stores

- Positive and open mindset, able to work independently and take accountability