Internship - Global Brand Management Birra Moretti

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Date: 12 Jul 2024

Location: Amsterdam, NL


Internship – Global Brand Management Birra Moretti

HEINEKEN International, Amsterdam, Netherlands


HEINEKEN is looking for you!

Have you ever dreamed of joining a huge international company in a lovely human-sized city? Does working in one of the biggest brewery companies in the world, in a multicultural team with interdisciplinary tasks and great corporate spirit put sparkles in your eyes?


Heineken N.V. is the number one brewer in Europe and one of the largest brewers in the world. Our team at Heineken Global Commerce is looking for a curious, ambitious intern to support the Birra Moretti global brand management team.

The internship


As a valued member of Birra Moretti team you would be working on Marketing, Innovation projects and general Brand Management tasks for Birra Moretti, along with occasionally supporting the CMI (Market Research) activities.

This will involve:

  • Marketing assets and media content development with the support of creative agencies
  • New product development activities
  • Category analytics support, data analysis and providing insights
  • Concept research and brand development
  • Benchmark trends, digital & social activity, and industry best practices
  • Leading your own projects
  • Internal communications: engaging markets around the world
  • Supporting the Birra Moretti team with presentations to external stakeholders


The department

You will be part of the Commerce department; Our key stakeholders are Brand Managers, R&D teams, CMI, Designers, Markets and Agencies.

We love our team because we are one: we help each other, we are transparent, always connected, and most importantly, we have a good time doing our job!


The best candidate for this position is an empathic person with a positive attitude, someone who brings excitement in the team with his proactive approach, whilst remaining pragmatic and persistent. If you are genuinely motivated and transparent, and if you believe you can inspire the people around you with your attitude and knowledge, you could definitely be the right fit for us!


Depending on the role and your capability, you could be working on specific projects across the wider department to maximize your growth and learning experience.

As part of HEINEKENs Evergreen strategy, launched in 2020, our team is working to drive innovation, value and sustainability across each commerce and professional / business service category.

During your internship you will get the opportunity to get to know HEINEKEN as a company, also outside your department. We give you the trust and freedom, so you can work like a real entrepreneur. We like to bring the outside world inside and therefore we embrace new, fresh ideas with enthusiasm.


The terms of employment

  • Your starting date is 1st September 2024
  • The internship is fulltime (5 days a week/40hours per week)
  • The duration of the internship is 6 months (in consultation with your internship supervisor)
  • It is a practice-oriented internship
  • You will receive an internship fee of €500 (wo & hbo) or €400 (mbo) gross pm (based on fulltime)
  • You will enjoy 2 vacation days per month (based on fulltime)
  • If you do not have a student OV product, your commuting expenses will be fully reimbursed


The start of your internship

Together with a diverse group of interns from different departments you will start your internship at HEINEKEN. Together you will be introduced to the organization. Furthermore, you can organize fun activities with your fellow interns.

The unique you!

For this role, we are looking for a candidate who has a willingness to learn and develop their skills and capabilities across communication, adaptability, multicultural awareness, commercial resilience, and innovation.

  • Currently in study for a Bachelors or Master’s degree, fluent written and spoken English
  • A passion for the world of beer and zero alcohol
  • An open and global mindset, natural curiosity, and willingness to ask why
  • Exceptional team player capability and eagerness to learn, share knowledge
  • A good eye for building winning power point presentations
  • Familiar with general office tools (Microsoft) - graphic design & video editing skills are a plus
  • Confident, with good communication and presentation skills
  • Ability to work across multiple projects at once, to deal with multiple project owners and to manage your own time
  • Highly motivated with strong sense of personal initiative
  • We will consider applicants from all academic disciplines and levels, but specific attention will be paid to those from marketing, business, PR/communication, market research or innovation backgrounds


Conditions of HEINEKEN

  1. You are enrolled at an educational institution.
    1. In the case of non-EU nationality, you must be registered as an intern with a Dutch educational institution.
    2. In case of EU nationality, you may also be registered as an intern at educational institutions outside the EU.
  2. Physical presence at the location of your internship. We believe that you learn most when you can work directly with your colleagues. It is therefore not possible to work completely remote and HEINEKEN does not facilitate housing.


Great! For more information about this vacancy or about the application process, please contact

You can also apply right now by clicking on the "apply now" button. After that we ask you to fill in some data, write a short motivation for the internship and upload your most recent CV.


The company

HEINEKEN has been a market leader for more than 150 years. We have a family history and Dutch heritage that we are proud of. This pride is reflected in our entrepreneurship and we take it with us in everything we do and where we go. We are brand builders and the indispensable link between the breweries and the perfect beer in people's homes or on the terrace.

Together we stand for our core values: passion for quality, enjoying life and respect for people and the environment. We always advocate responsible alcohol consumption, feel closely connected to Dutch society and local communities, and constantly strive to improve our impact on the planet.

Embracing and celebrating diversity is at the heart of the purpose of HEINEKEN to "brew the joy of true togetherness to inspire a better world." We believe that people as diverse as our brews - including and not limited to gender, ethnicity, age, sexual orientation, religious beliefs, nationality, social background, disability and thinking style - enrich our lives and strengthen our business. We welcome and consider applications from all qualified candidates, as we advocate for a culture of belonging that provides fair and equal opportunities for all.


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