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Head of Creative Services (Hybrid)

There’s Always a Seat at Our Bar

The Lagunitas Brewing Company began on a kitchen stove in Northern California in 1993 and has always looked to the future – whether supporting local communities by turning beer into money for the cause, or fueling stories, songs, and experiences with our IPA. Wherever you go: Beer Speaks, People Mumble.

 

About the Role

 

The Head of Creative Services is responsible for managing and directing the in-house creative services team in the development and execution of customer, consumer, and employee facing communications. S/he sets the vision for the team and ensures consistency of brand look, feel, voice, and tone across a wide range of outputs. The Head of Creative Services is both a creative leader and a hands-on manager.

 

What You’ll Do

 

  • Manages a team of creatives and project managers, with a focus on developing talent and supporting career growth
  • Provides strategic and creative direction on projects in a wide range of disciplines, including packaging, digital, in-store, and events
  • Liaises cross-functionally with other departments as needed to ensure clarity of creative requests and sell in ideas and executions
  • Inspires and motivates creative team; participates in reviews and articulates clear feedback and direction
  • Balances a strong sense of creativity with rigorous attention to detail and timeline management
  • Identifies opportunities and creative solutions for improving systems and processes
  • Partners with Sr. Manager, Creative Services on resource planning, timeline management, identifying gaps in current team and finding external resources as needed for overflow work as well as production
  • Oversees management of Creative Services team production budget (<$100k)
  • Partners with project managers to ensure alignment and completion of project objectives within deadline
  • Oversees the creation / maintenance of brand guidelines and identity work
  • Fosters positive and collaborative relationships between creative services team and across the broader marketing organization
  • Proactively identifies creative needs for the company and makes recommendations to leadership / relevant department heads
  • Stays informed on trends in communication with the goal of progressing the Lagunitas brand in those spaces
  • Other duties and projects as assigned.
  • Willingness to step in and support on projects during busy times
  • Clarification: Lagunitas has an external creative AOR that develops and manages creative campaigns; this work is not in scope for the Head of Creative Services.

 

What We’re Lookin’ For:

 

  • A minimum of 10 years of experience at an ad agency or in-house creative department
  • Enthusiastic team player with experience overseeing high-quality creative teams in the delivery of complex projects to multiple stakeholders, in a rapidly moving environment
  • Experience / creative portfolio showing diverse skillset and range of capabilities e.g. packaging, social/digital, in-store, events
  • Proven history of exceptional communication skills in presenting ideas, selling work, brainstorming, and leading creative teams
  • Fluency in Adobxe Creative Cloud (particularly Photoshop & Illustrator), Microsoft Office / PowerPoint
  • Demonstrated capacity to cultivate strong relationships within and outside the organization
  • Fosters a culture rooted in the Lagunitas values and behaviors
  • Passion for Lagunitas and the alcohol / beer industry
  • Love of dogs is optional, but tolerance of dogs is mandatory

 

Other Details:

  • Reports to the Chief Marketing Officer
  • Manages, collaborates, and works closely with creative director, designers, art directors, copywriters, and Project Management team
  • Daily interface / frequent interaction with Marketing (Brand / Digital, Customer Marketing, TapRoom, Events) and Sales teams
  • Travel approximately <10% throughout the year.
  • Work is typical office environment (by Lagunitas standards).
  • Ability to use a computer keyboard and calculator.

 

 

Come as You Are

At Lagunitas, we welcome people (and dogs) from all walks of life. Anyone, regardless of their race, creed, nation of origin, sexual orientation, gender identity or expression, disability status, veteran status, marital status, or age, has a home here. Love, progress, and acceptance will always have a seat at our bar.  

 


Nearest Major Market: Santa Rosa
Nearest Secondary Market: Petaluma

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