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Manager Category Development

We Go Places! How about you?
Location: Los Angeles, California
Function: Commerce
Sub Function: Commerce - Sales - Trade Marketing
Type of contract: Permanent



About the Role:  The Category Manager role provides key analytical and selling tool development support for the Kroger National Account Team in priority divisions.  This role serves as a category insights expert for Heineken USA’s Kroger team and identifies assortment, pricing, promotion, and market performance opportunities that result in growth for the category and Heineken USA. This role is responsible for category insights that drive the HUSA portfolio in the Kroger banners that sit in the West region.


Key Responsibilities:

  • Deliver category insights and trend analyses to the Kroger Regional Category Managers and HUSA National Accounts teams
  • Collaborate with the Consumer and Market Intelligence team to provide ongoing Kroger shopper insights
  • Identify opportunities to develop programs and initiatives that attract and convert more shoppers to Kroger
  • Develop selling tools in collaboration with the Kroger National Accounts team to capitalize on Category and High End volume opportunities
  • Provide analytics around assortment changes to Kroger planograms including implications to category and Heineken USA performance
  • Prepare presentations/templates such as Kroger business reviews, Joint Business Planning presentations, new item presentations, and post-promotion analyses
  • Create and Deliver weekly reporting to internal and external teams


Basic Qualifications/Requirements:

  • 3+ years of CPG category management experience required
  • Strong analytical and technical skills required
  • Experience with syndicated data sources (Nielsen, IRI, Spectra, Household Panel), and consumer/shopper insights required
  • Exposure to retail account management and beverage distribution models preferred
  • Strong communication skills
  • Bachelor’s Degree



HEINEKEN Leadership Expectations:

  • Connect
  • Shape
  • Develop
  • Deliver
  • Role Model


Job Grade: 15


This position is not available for visa sponsorship.


HEINEKEN USA Inc., the nation's leading high-end beer importer, is a subsidiary of HEINEKEN International NV, the world's most international brewer. Key beers and ciders imported into the U.S. are Heineken®-- the world's most international beer brand, Heineken® 0.0, Heineken® Light, the Dos Equis Franchise, the Tecate Franchise and Strongbow Hard Apple Ciders. HEINEKEN USA also imports Amstel Light, Red Stripe, Tiger, Carta Blanca, Bohemia, and many more. For the latest, follow us on Twitter @HeinekenUSACorp, or visit


We are a proud family with rich heritage and history. We are passionate about the beer and cider that we sell. At our core we are pioneers, mavericks, and entrepreneurs.  We connect people by creating meaningful experiences and memorable moments. Every day you have the opportunity to be extraordinary and leave your mark.


We Brew Experiences That Inspire Legendary Lives

Nearest Major Market: Los Angeles

Job Segment: Manager, Management