Заглавие: Commercial Insights and Media Analyst
Локация: София
Функция: Търговска функция (Продажби и Маркетинг)
Вид договор: Постоянен
Main responsibilities:
• Delivers powerful analyzes and insights of market trends and consumer behavior to drive quality and relevance of company commercial strategy and plans;
• Provides regular reports and narratives on the development of brand indicators, brand market penetration, media presence, etc .;
• Actively supports the planning process by providing monthly and quarterly analyzes of the company performance and brand development;
• Supports the Brand management teams in conducting quantitative and qualitative research of beer and cider consumers;
• Analyze business opportunities based on occasion, channel, consumer and shopper trends;
• Prepares regular reports on the development of the market by companies, segments and pack types;
• Analyze and report on media KPIs and trends, working closely with the media agency;
• Passionate for building relationships internally and externally, proud to be a representative of our brands.
Requirements:
• University degree in the fields of Marketing, Finance or Economics;
• Relevant experience in data analysis and reporting, preferably in FMCG / market research field;
• High level of self organization, ability to prioritize and strong project management skills;
• Excellent communication and presentation skills, team player attitude;
• Outstanding analytical skills, comfortable working with different data sources to derive valuable insights;
• Constant striving for learning and personal development, strong business curiosity;
• Strong computer literacy (MS Excel, PowerPoint);
• Good command of both Bulgarian and English.
What we offer:
• Opportunity to work on challenging projects with much responsibility in a highly dynamic environment and industry;
• Exposure to and collaboration with HEINEKEN’s global network;
• Attractive career development opportunities – locally and internationally;
• Work in an open and friendly environment, with an option for work from home as per company’s policy;
• Strong focus on Health & Safety, inclusion and diversity in the working place;
• Competitive remuneration package and additional benefits.
ЗАГОРКА е основана преди 120 години. През 1994 г. компанията се присъедини към семейството на HEINEKEN - най-интернационалният пивовар в света с впечатляващо портфолио от над 250 световни, регионални, местни и специални марки бира и сайдер. Посветен на иновациите и дългосрочните инвестиции в марките, чрез своята стратегия за устойчиво развитие „Brewing a Better World“, HEINEKEN се стреми да добави стойност за всички свои партньори, консуматори и служители. В HEINEKEN работят 85 000 служители от 70 различни държави.
В България, ЗАГОРКА се ангажира да създава най-висококачествени продукти по устойчив и отговорен начин. Портфолиото на компанията предлага разнообразие от висококачествени продукти, които отговарят на вкуса на взискателния български потребител – Загорка, Heineken, Ариана, Birra Moretti, Amstel, Stolichno, Starobrno, сайдерът Крадецът на ябълки. Безалкохолните предложения за любителите на бира с 0.0% алкохол: Загорка 0.0%, Heineken 0.0 и Ариана Радлер 0.0%http://www.zagorkacompany.bg